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Frutas Sangria
Canned Cocktails
Brand & Packaging Design
Frutas Sangria was designed as a tropical oasis in a can! With traditional Sangria originating in Spain, the goal was to give consumers an authentic experience without the explicit Spanish connotation. Drawing inspiration from the vibrant colors found in traditional Sangria cocktails, each varietal is distinct yet harmonizes beautifully as a cohesive series.
My client was extremely satisfied with the outcome of this design. Getting the artwork approved by the TTB was no small feat; if you've worked with the TTB before, you understand the challenges. Frutas Sangria is set to be featured on a popular home shopping network in July 2024, showcasing its appeal to a wide audience.
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